Leadership in Sustainability leads to Award
The National Association of Cider Makers (NACM) has awarded the
annual Fred Beech trophy to new star of the cider industry, Emily
Durrant, whose passion and commitment to sustainability over the
past year has been recognised. The Fred Beech Trophy is given
to those who have made an outstanding contribution to the cider
industry each year.
Emily, (26) who leads the HONE (Herefordshire Orchard Networks
of Excellence) Project is the recipient of the trophy, not only for
her commitment to the introduction of sustainable orchards in
Herefordshire, but for her tireless work to encourage sustainable
methods across the UK.
Presenting the award to Emily, Richard Heathcote, Chair of the
Sustainable Futures Committee of the NACM said: "We are delighted
to award the trophy this year to such a bright young star of our
industry. The future of the country's orchards will depend on
the quality of people who get involved in the industry and in just
a few short years Emily has made a huge impact and very significant
contribution to the cider apple orchards of the future." Emily
was appointed project manager for HONE in November 2010 and
regularly facilitates workshops for over 80 members.
Workshops cover topics and issues relating to the future of
orchards - the most recent event looked at costing issues affecting
cider apple growers. Emily's interest in the cider industry
began prior to the HONE project and while undertaking an MA at
Sussex University in Environment, Development and Policy, Emily
worked part-time for Bulmers (Heineken) on a number of projects
concerning sustainability. Projects included a study in to
specifying long-term cider apple research requirements.
The Fred Beech award is made in memory of Fred Beech, who was a
leading pomologist at the former Long Ashton Research Centre in
Bristol. The award was presented at the NACM's AGM in Ledbury,